Spotlight

LATEST NEWS

Emirates’ smart play: win through partners, not takeover

 When Emirates returned to Lagos in October 2024 after a two-year suspension, the...

How Dangote plans to sell Peugeot to Nigeria

 Aliko Dangote can manufacture 120 vehicles daily at his Kaduna assembly plant....

IMC

Executive transition signals a new phase at UBA

United Bank for Africa has unveiled a fresh round of executive appointments set to...

MARKETING EDGE ONTV dedicates full broadcast to life and legacy of John Olulope Ajayi this Wednesday

This Wednesday, MARKETING EDGE ONTV will dedicate its entire 30 minute broadcast...

Features

Growth gap: Delayed system upgrades cost brands than migration

 Across boardrooms in every major industry, digital transformation has become...

Bridging the preparedness gap: are CMOs ready for the AI era?

Artificial Intelligence has moved from theoretical promise to transformative...

The new content discipline: building trustworthy content in the age of AI

As generative tools become more widespread and production costs continue to...