Spotlight

LATEST NEWS

Chivita urges consumers to prioritize fruit juice consumption

It was an evening of fun, excitement, and juicy conversations as Chivita hosted fruit...

Schweppes enhances consumers’ experience, unveils 40cl PET bottle

Schweppes, a sparkling premium beverage, has introduced a new sleek and vibrant 40cl...

IMC


Features

Social media strategy for brands seeking customers’ attention

Social platforms are growing exponentially. According to “We Are Social digital...

3 Reasons marketing is the new sales

Sales have long been regarded as the driving force of business— as they should,...

How to evolve your brand messaging for the new normal

If your business is communicating in the same way it did before the COVID-19...