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LATEST NEWS

Revolutionizing IMC Now: AI’s impact on the IMC landscape in Nigeria

By Dr. Nathaniel Atansuyi, FCRSA, FIIM, MNCS, MCPN (C.itp) In the fast-evolving...

Battle over ARCON Reforms shift to Abuja

By Zion Rufus  The Nigerian marketing and advertising sector is currently witnessing...

IMC


Features

Awards: Between value addition and vainglory

By Ibidunni Banjoko What really makes Award winning tick? Is it the recognition...

Winning the e-commerce battle in the post covid-19 era

It’s no longer news that the covid-19 disruption has created a fast-changing...

FirstBank: First with touching lives

First Bank of Nigeria Limited, the premier bank whose tentacles are evident...