Spotlight

LATEST NEWS

ADVAN’s six women, five men executive: A Powerful statement on future of women corporate leadership in Nigeria

There was a time when leadership across many of Nigeria's boardrooms was almost exclusively...

Apple put a dirty dog-bitten iPhone on a billboard, and it is genius

For decades, Apple has shown its audience a perfect iPhone. Gleaning. Pristine. Photographed...

IMC

Wireless Festival Fallout: Industry experts speak on brand, sponsorship, celebrity partnership implications of Kanye West’s UK ban

The decision by British authorities to deny entry to American rapper Kanye West,...

SO&U at 36: From creative movement to enduring legacy

Thirty-six years after it first took shape in Lagos as a bold creative idea, SO&U...


Features

Advertising industry could save millions and cut carbon emissions with Simple production changes, AdGreen report

The global advertising industry is sitting on an untapped opportunity to simultaneously...

Brands lead recognition roll at ADVAN African Awards for Marketing Excellence 2026

Brands asserted their strength, influence and strategic relevance across multiple...

When performance marketing cannot measure performance anymore

 The promise that made performance marketing revolutionary is collapsing. For...