NIMN boss visits MARKETING EDGE, commends professional expertise

By Oghale Mafuru 

President and Chairman of Council of the National Institute of Marketing of Nigeria, NIMN, Idorenyen Enang, has commended the distinguished and highly professional expertise of Marketing Edge Publications, publishers of MARKETING EDGE magazine and promoter of MARKETING EDGE on TV, for its unparalleled and exceptional journalistic coverage of the Integrated Marketing Communications industry in its envisioned commitment to expanding the frontiers of knowledge and deepening the discourse around brand management.

The President gave this commendation when he paid an unscheduled visit to the Ikeja office of the company after an intensive session at the 3rd Annual Public lecture of the Ikeja Chapter of the Institute held earlier in the day.

According to the him, the company has contributed immensely to the business and practice of marketing communications in Nigeria and across the globe, by adding so much to the body of knowledge through robust reportage, critical reviews, analyses as well as diagnostic interpretations of issues around brand management.

He further said: “It is a pleasure to come around and see the MARKETING EDGE team. You guys are doing a great work. My friend, John, is so exciting. I love the things you are doing to support us as a national Institute. I hope that one day we will have the opportunity to have a bigger gathering.”

John Ajayi, Publisher and CEO of MARKETING EDGE Publications who was elated, expressed appreciation for the visit and pledged the unflinching commitment of the organization to setting the standards for ethical and responsible journalism aimed at revolutionizing the entire marketing and advertising ecosystem in line with its vision of promoting the brand idea.

According to him, MARKETING EDGE is poised to maintain professional excellence through unfettered journalism that meets the expectations of its teeming audience.

He however, extolled the exemplary leadership of the NIMN boss which is evident in the series of noteworthy achievements of the marketing body since he mounted the saddle as President.

Since it launched into the brands, advertising and marketing landscape almost two decades ago, as a pioneer industry magazine, Marketing Edge Publications has continued to delight its stakeholders with a plethora of industry gists, news, events and features that have over the years set the agenda for critical discourse as well as broaden the body of knowledge.

The business has seen an exponential growth over the years, due to the doggedness and resilience of the team. So far, the brand has birthed other viable business extensions such as the reputable MARKETING EDGE on TV which airs on TVC News and WAP TV; MEDIA EDGE, an experiential and PR agency, just to mention a few.


Leave a Reply

Your email address will not be published. Required fields are marked *


    No comments found.