MARKETING EDGE ONTV hosts Udeme Ufot tomorrow

By Felicia Nwosu

This Wednesday, MARKETING EDGE ONTV will broadcast the concluding part of an exclusive interview with Udeme Ufot, a titan in Nigeria’s advertising industry.

Scheduled for 12:30 pm on TVC News (DSTV Channel 418) and 8:00 pm on WAP TV (DSTV Channel 262), with a repeat on Thursday at 9:30 am on WAP TV, this segment promises to deliver invaluable insights and actionable strategies to help professionals drive extensive business growth.

MARKETING EDGE ONTV offers a comprehensive program that includes various segments such as Brand News, Brand In Focus, and Industry Conversation. These segments provide a holistic view of the latest trends, key industry developments, and in-depth discussions with leading figures in the marketing communications space.

Mr. Ufot, co-founder and Group Managing Director of SO&U Limited, has played a pivotal role in transforming Nigeria’s advertising landscape.

His career, marked by transformative leadership and visionary contributions, has earned him immense respect and recognition. Since co-founding SO&U in 1990, Ufot has steered the agency to become a beacon of professionalism and creativity, significantly influencing the advertising industry within Nigeria and beyond.

As the former President of the Association of Advertising Practitioners of Nigeria (AAPN), now the Association of Advertising Agencies of Nigeria (AAAN), Ufot has been instrumental in shaping industry standards and advocacy.

His leadership has not only elevated the practice of advertising in Nigeria but also ensured the industry’s alignment with global best practices.

In recognition of his outstanding service to the nation, Ufot was conferred the Member of the Order of the Federal Republic (MFR) in 2014.

This prestigious honor underscores his significant impact in the corporate sector and highlights his strategic foresight and deep understanding of marketing dynamics, earning him a place among Nigeria’s foremost business leaders.

During his interview on MARKETING EDGE ONTV, Ufot delves into pressing industry trends and shares invaluable experiences from his illustrious career. His discussion covers navigating market shifts, fostering innovation in advertising practices, and providing strategic insights that promise to be enlightening for industry practitioners, aspiring entrepreneurs, and enthusiasts alike.

MARKETING EDGE ONTV, through its avant-garde reportage and exclusive interviews with the industry’s strongest and leading voices, has been at the forefront of reshaping the integrated marketing communications (IMC) space in Nigeria. By featuring luminaries like Udeme Ufot, the program has helped bring transformative and enduring changes, driving growth across the entire spectrum of the IMC industry. The platform’s strategic approach to highlighting industry leaders’ contributions not only informs but also inspires professionals to strive for excellence in their fields.

Tune in to MARKETING EDGE ONTV this Wednesday and Thursday to gain firsthand knowledge from Udeme Ufot, a seasoned professional whose impact continues to resonate throughout the advertising landscape.


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