MARKETING EDGE On TV hosts Dr. Olaniyan tomorrow

By Felicia Nwosu

MARKETING EDGE ONTV is set to conclude its insightful interview series with Dr. Rotimi Olaniyan on the Industry Conversation Segment this week. Viewers are encouraged to tune in this Wednesday, between 12:30 pm and 1:00 pm on TVC News, DStv Channel 418, and at 8:00 pm on WAP TV, with a repeat broadcast on Thursdays at 9:30 am on WAP TV.

Dr. Rotimi Olaniyan, Programme Director (MSc Digital Marketing and Data Analytics) at Nottingham Business School, UK, will continue his discussion on the growth, opportunities, and challenges within the Integrated Marketing Communications sphere. He will delve deeper into the evolving market dynamics that are reshaping contemporary narratives for business leaders.

In addition to Dr. Olaniyan’s expert insights, this week’s episode promises a 30-minute blend of engaging and informative segments. The Brand News Segment will deliver hot industry gists, while the Brand in Focus Segment will be exploring the 138 years of an iconic brand, as Coca Cola celebrates its status in the global soda market.

With a distinguished career spanning over 30 years, Dr. Rotimi Olaniyan is celebrated as a leading figure in commercial strategy, marketing, and communications. As Principal Consultant at Apex Marketing UK Ltd and Program Director of a prestigious postgraduate marketing program, he has contributed significantly to global brand building and scholarly research.

Recognized as a rainmaker and industry thought leader, Dr. Olaniyan’s expertise extends across leadership, general management, and business development. His involvement in UK higher education reflects his commitment to shaping the next generation of marketing and data analytics professionals.

Don’t miss the opportunity to gain valuable insights from Dr. Rotimi Olaniyan’s final segment on MARKETING EDGE ONTV, where he shares his wealth of experience and expertise across various facets of the industry.



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