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The cola wars have a new weapon, and it lives in your gut

 For decades, the Cola Wars were fought on taste. Sweeter. Bolder. More refreshing....

MARKETING EDGE felicitates Dr. Fadolapo on his birthday ‎

‎There are seasons in every industry when the right person arrives at exactly the...

Meta tests “Instagram Plus”  premium subscription with interesting story features 

Meta recently confirmed that it has begun testing a premium subscription on Instagram...

Advertising industry could save millions and cut carbon emissions with Simple production changes, AdGreen report

The global advertising industry is sitting on an untapped opportunity to simultaneously...

Publicis lands Microsoft global media business in major agency shift

Microsoft has reassigned its worldwide media planning and buying responsibilities...

Unilever to merge foods business with McCormick in $44.8b deal, creating global flavour powerhouse

Unilever plc and McCormick company have announced an agreement to combine Unilever's...

Adeleye Falade takes charge as NLNG strengthens global LNG market position

Adeleye Falade has officially taken the reins as Managing Director and Chief Executive...

Moniepoint launches sixth edition of women in tech internship programme

Moniepoint Inc., leading digital financial services provider and Africa's fastest-growing...

Coca-Cola ushers in historic leadership shift as Henrique Braun becomes first Latin American to lead globally

The Coca-Cola Company has initiated a landmark leadership transition by appointing...

Iran threatens Microsoft, Apple, other U.S. tech giants

Iran’s Islamic Revolutionary Guard Corps (IRGC) has issued a fresh warning targeting...