Category: Features

Marketing needs to be more intelligent through convergence and collaboration

Often times, I am teased by adjacent-industry colleagues about how marketing is simply...

‘Hurricane’ Trophy Sweeps across Western region

By Ayomide Oriade Nigerian beer and lager market has hitherto been dominated by...

Battle of noodles brands over market share

The noodles market in Nigeria has continued to grow in leaps and bounds amidst fierce...

Dearth of Local Tomato Plants: The Rot Continues

By Ayomide Oriade Nigeria's drive for a production based economy was dealt another...

10 Big Things That Will Shape the Future of Public Relations in Nigeria

The future of Public Relations profession will only blossom in Nigeria and across...

Why FG must change its import policy on barley – Sudhansu Sinha

This is not a good time to be a stakeholder in the sorghum production value chain...

Data Floor Price: Telecom Regulators Must be Decisive

By Chukwuemeka Fred Agbata Jnr Telecom regulators must be decisive on the issue...

Personal Practice (PP): The Idea Assassin

By Uduak Akpan Personal Projects or Private Practice aka PP is a cookie jar a...

The Special Adviser on Media and Publicity: Journalism vs PR Practice

The role of communications in every institution – family, marriage, business, politics...

Do Nigerians Need Pay Per View Model?

By Chukwuemeka Fred Agbata Jnr The issue of adopting the Pay per View model against...