News

WPP remains Coca-Cola’s global marketer, Omnicom and Dentsu battle for the North America account

The world’s most valuable beverage brand has split its media future in two, and...

Apple expands iCloud+ in Nigeria, adds Apple TV, Apple Arcade

By Hilda Muonanu Apple has expanded its iCloud+ subscription offering in Nigeria,...

Meet MARKETING EDGE 2026 National Marketing Stakehokders’ Summit Lead Speaker — Dr. Omotola

Dr. Omotola Bamigbaiye-Elatuyi, a seasoned commercial and strategic planning leader...

Flam Raises $40 Million Series B to Scale AI Interactive Content

Flam, an AI interactive content company, has raised $40 million in Series B funding...

Programmatic DOOH hits $1.34bn globally as WOO maps new growth frontiers

Global programmatic digital out of home advertising has crossed the $1 billion mark,...

Olu Jacobs : The making of a timeless Brand

How one man turned talent, consistency, character and craft into a human brand built...

AXA Mansard launches ‘Culture of Care’ campaign to reposition caregiving as shared social value

AXA Mansard Insurance Plc has introduced its “Culture of Care” campaign, a new...

AXA Mansard’s “Culture of Care” campaign: When a fisherman’s folktale meets a philosophy of putting people first

AXA Mansard Insurance has launched a new 60-second “Culture Care” campaign that...

LuzoParsempo RMN: Building the Next Chapter of Retail Media in Nigeria

Nigeria’s advertising landscape is evolving—and Retail Media Networks (RMN) are...

Udeme Ufot to Chair 2026 MARKETING EDGE ‘EDGE Awards’

The 2026 MARKETING EDGE EDGE Awards is set to take another significant step in its...