Category: News

MediaReachOMD to host hybrid event on Top Trends in 2025

By Abimbola Mohammed mediaReachOMD, the premier media agency in West Africa, in...

Global digital commerce set to surge to $34 trillion by 2029

By Seun Johnson With the global digital commerce market currently valued at $23...

Kantar Group announces the proposed sale of Kantar Media for $1bn

By Abimbola Mohammed Kantar Group has announced the plan to sell its Kantar Media...

ADVAN president calls for industry unity amidst challenges

By Felicia Nwosu Osamede Uwubanmwen, the President of the Advertisers Association...

Adewumi joins Pinnah Foods as senior brands, marketing manager

Yvonne Femi Adewumi, a seasoned communications and marketing professional with a...

Nigeria’s advertising industry poised for resurgence in 2025 – Omoyele

By Felicia Nwosu The Nigerian advertising industry continues to demonstrate resilience...

MARKETING EDGE ONTV hosts Uwubanmwen tomorrow

By Felicia Nwosu This week, MARKETING EDGE ONTV will be featuring an exclusive...

Global brands launch campaign to set mood for Valentine’s Day 2025

By Abimbola Mohammed Globally, Saint Valentine’s Day is a season to show love...

MARKETING EDGE to Spotlight ‘Brands to Watch’ and  Forces Behind the Brands in 2025

By Felicia Nwosu MARKETING EDGE, Nigeria's premier brand-focused publication,...

Experts share insights on future of experiential marketing

By Abimbola Mohammed  As the marketing landscape continues to evolve,...