News

X Corp appeals dismissal of advertising boycott lawsuit against WFA and others

Elon Musk's X Corp has filed a notice of appeal against the dismissal of its advertising...

Industry leaders back regulation, push for smarter frameworks to match Nigeria’s evolving IMC landscape

Leading voices across Nigeria’s integrated marketing communications space are aligning...

X launches standalone XChat messaging app

 Recently,  X officially launched XChat recently, creating standalone encrypted...

WPP reports 6.7% revenue decline in Q1 2026

 WPP reported first quarter revenue less pass-through costs of £2.26 billion, down...

Zenith Bank set to open Côte d’Ivoire subsidiary, deepening push into Francophone West Africa

Zenith Bank Plc is set to officially launch its Côte d'Ivoire subsidiary today,...

FirstBank confirms appointment of Olayinka Ijabiyi as Group Head, Marketing and Corporate Communications 

 Olayinka Thomas Ijabiyi is a seasoned marketing and corporate communications professional...

Covered California appoints Stagwell’s Code and Theory for digital platform redesign

Covered California, the state's health insurance marketplace, has selected Code and...

Organic Valley appoints TDA Boulder for brand strategy and creative development

Organic Valley, a cooperative owned by more than 1,500 organic family farms across...

Nigeria launches three-year internet upgrade plan

 Nigerian Communications Commission inaugurated Nigerian IPv6 Council on Thursday...

OpenAI ends exclusive Microsoft partnership, clears path for AWS and Google cloud

OpenAI and Microsoft announced on April 27, 2026, a sweeping overhaul of their partnership...