Author: Ralph Tathagata

Meet MARKETING EDGE panelist @ Stakeholders’ Summit 2022 – Paukstys

Vytautas Paukstys is co-founder and CEO of Eskimi, a mobile-first social network....

Meet MARKETING EDGE coordinator @ Stakeholders’ Summit 2022 – Mbanefo

Ozoemena Mbanefo is the founder of Nigeria’s foremost adschool of brands and marketing...

Meet MARKETING EDGE panelist @ Stakeholders’ Summit 2022 – Adeyinka

Tunji Adeyinka, President of Experiential Marketers Association of Nigeria (EXMAN),...

Meet MARKETING EDGE Guest Speaker @ Stakeholders’ Summit 2022 – Okeke

Emeka Chris Okeke is the Founder, Managing Partner and Group Chief Executive Officer...

Marketers must ensure every PDP is consumer-centred – Awoyale

By Felicia Nwosu Abiodun Awoyale, Innovation & Commercialization Manager at...

Who are ad violators and how are they violating ad practices?

By Abimbola Mohammed Ethical business practices are important in every industry....

History and histrionics of Vaseline brand

By Temitope Akanle The best look one can wear is healthy, glowing skin, which is...

Netflix appoints Gorman, Naylor to lead its advertising business

By Abimbola Mohammed Netflix has appointed a pair of former Snapchat executives...

Legacy brands in Nigeria’s alcoholic beverage market

By Felicia Nwosu The Nigerian alcoholic beverage market has come a long way, sustained...

Nigerian agencies are tech-ready to service brands – Experts

By Abimbola Mohammed As technology continues to evolve so also are brands doing...