Author: Abimbola Mohammed

OAAN announces 41st AGM, sets agenda for responsible out-of-home advertising ahead of political campaign season

The Out- of-Home Advertising Association of Nigeria (OAAN) has announced that its...

EXP Agency expands frontiers of media influencer marketing with new business line – Expressions Influencer Agency

EXP Agency, leading African experiential marketing company, has taken another bold...

Reputation creates value, trust creates enduring prosperity — Aleobua

There is a moment in the evolution of every profession when the work it does suddenly...

PZ Cussons appoints Oghenekevwe Ogefere as company secretary

PZ Cussons, a leading manufacturer of personal healthcare products and consumer goods,...

At 125, Dentsu says its greatest asset isn’t its legacy- it’s the trust that built it

Global marketing and communications network Dentsu is celebrating its 125th anniversary,...

Global Alliance Advisory Council charts first steps toward collaborative DEI framework across jurisdictions

The Advisory Council of the Global Alliance for Public Relations and Communications...

IBM names Stagwell as new creative partner

IBM has appointed Stagwell as its new lead creative partner after a competitive review....

From Wrong Story to Right: How Nigeria’s PR professionals are redrawing the nation’s image

Behind the headlines, a profession is doing the slow, unglamorous work of changing...

Strategic communication, leadership and storytelling key to unlocking Nigeria’s destination brand, say industry leaders

Destination branding serves as a catalyst for attracting tourists, investors and...

Diversity is not inclusion: Global voices unpack what it really takes to build equitable workplaces

There is a sentence that surfaced repeatedly across a recent Global Alliance for...