In an alignment with its mission to improve the quality of life through responsible business practices and impactful brands, TGI Group has welcomed Jamiu Shobajo as a Brand Manager in the company.
In his comment he stated, “the company’s commitment to value creation, innovation, and building brands that enrich lives is a vision I am proud to contribute to”.
Over the past 8 years, Jamiu has had the privilege of working across brand strategy, consumer insights, and integrated marketing; most recently at Indomie (Tolaram Group), where he contributed to the brand’s strategic repositioning, executed award-winning campaigns and championed marketing automation efforts that enhanced the brand’s growth.
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Jamiu aims to bring his experience and passion to the portfolio of brands at TGI group with a focus on brand-building strategies, driving brand equity, and delivering measurable growth, all while aligning with TGI’s broader vision of being a leader in Africa’s consumer goods space.
“I look forward to collaborating with an exceptional team and cross-functional professionals at TGI Group to co-create brand stories that inspire, connect, and deliver value” – he added.
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