Guinness Nigeria appoints Oluwaseye as head of media, partnerships
By Abimbola Mohammed
Odebunmi Oluwaseye has been appointed as the new Head of Media and Partnerships at Guinness Nigeria. In this role, he will oversee the company’s Beer, Spirits, RTS, and Malt divisions.
Oluwaseye’s responsibilities will include developing and executing comprehensive media strategies to drive brand growth, fostering and leveraging strategic partnerships to amplify brand presence, and identifying and securing strategic partnerships with events, influencers, and organizations.
With over 10 years of experience in strategy and connections planning, Oluwaseye has expertise in crafting innovative campaigns and negotiating impactful media contracts.
Announcing his appointment on LinkedIn, Oluwaseye said, “I’m happy to share that I’m starting a new position as Head, Media & Partnerships at Guinness Nigeria. This transition from Media & Partnerships Manager to Head of the department marks a continued dedication to excellence in brand engagement and revenue generation.”
Prior to his new appointment, Oluwaseye served as Media and Partnership Manager at Guinness Nigeria. He has also worked as Business Lead, Strategy and Connections Planning at mediaReach OMD, and Planning, Buying, and Control at Verdant Zeal Group.
Oluwaseye holds a Bachelor’s degree in Mass Communication and Media Studies from Babcock University and a degree in Business Administration and Management from Lagos Business School, Pan-Atlantic University.
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