Traffic Radio concludes 10yrs anniversary with awards, gala night
By Abimbola Mohammed
The Lagos Traffic Radio 96.1fm has on Sunday wrapped a six-day event line up in commemoration of its 10 years anniversary. The event started on 27th of May and ended with gala/award night on 19th June at the D’Poduim event centre, Ikeja Lagos.
The event had the presentation of awards to agencies, organisations, Association of radio caller, staff and past general managers of the station in attendance.
Representing the governor of Lagos state Babajide Sanwo-Olu, the commissioner for information and strategy, Gbengba Omotosho, noted that for empowering Lagosians with the best of traffic information and traffic advisory for 10 years, the government is solidly behind the station for doing its job diligently.
Speaking with MARKETING EDGE, former General Manager of Lagos traffic Radio, Dr. Olayinka Adagun, narrated the journey of the station from 2012 to 2022.
“We started well because we use the station to manage traffic flow in Lagos. From Babatunde Raji Fashola’s administration, the reportage didn’t take news style. What we did was create a synergy between the station and LASTMA officials. Some selected LASTMA officials were trained on the act of news reporting and they did well in reporting traffic situations on Lagos roads. The station has really grown even in reportage and numbers of listeners,” he said.
Federal Road Safety Corps (FRSC), Lagos State Chapter received the Outstanding Traffic Management Partner of the Decade award; Lagos State Traffic Management Authority (LASTMA) received the Award of Excellence for its outstanding contribution to the sustenance of Lagos Traffic Radio, Traffic Compliance and Enforcement Corps (TRACE), and support of the station; MTN Nigeria received the Appreciation for Continuous Patronage award: Globacom Limited received an appreciation award; Media Reach OMD, Spectra Industries Limited, Association of Television and Radio Callers also received recognition awards, and the Former General Managers received awards of excellence while some other staff of the station received long service awards.
The high octane event was attended by the ‘Who’s Who in Lagos, including the representatives of Honorable Speaker of Lagos Assembly, Dr. Mudashiru Obasa represented Honorable David, General Manager, Lagos State Drivers’ Institute, Afusa Tiamiyu, General Manager, Radio Lagos/Eko FM, Jide Lawal, former General Manager, Radio Lagos/Eko FM, Lekan Ogunbanwo, Chairman Lagos State Chapter of the Nigerian Union of Journalists (NUJ), Adeneye Ajayi and Oloja of Lagos, Prince Abiola Kosoko.
It has been 10 years of Innovative programme that has reduced travel time, well-being and elongated the life span of Lagos residents. The station has become a reliable name for every motorist and commuters as it has become the compass used on a daily basis.
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