Spotlight

LATEST NEWS

Tegbe: Nigeria Mobilises New Investment, Super Grid Plans as Power Sector Enters Next Reform Phase

Joseph Olasunkanmi Tegbe, Minister of Power, has announced a new phase of infrastructure...

ESG: Nigerian Breweries plants 340,000 trees, restores over 350 hectares in Olokemeji Forest

In line with its ‘Brew a Better World’ sustainability agenda, Nigerian Breweries...

IMC

 Marc Pritchard: Media has changed, but brand building fundamentals remain

Marc Pritchard, Chief Brand Officer at Procter & Gamble, has said the rapid transformation...

Brands must balance quick sales with long term value and local insight- Abiola

Chief Executive Officer of Imaginarium Marketing Communications and Vice President...


Features

Beyond  price tag: How procurement is reshaping  advertising business

For decades, procurement occupied a largely functional corner of the advertising...

How Nestlé is expanding women’s economic role in Nigeria’s dairy value chain

Across Nigeria’s dairy sector, women are gaining greater visibility in a value...

The rising tide of retail media amidst  struggle for wider business impact

Retail media is fast becoming a powerful component of the global advertising...