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LATEST NEWS

Beyond Flowers, Red Gowns, and Chocolate: Give Love That Lasts with the TECNO Camon 40 Series

As February settles in and Valentine’s Day approaches, the pressure to deliver...

ARCON dismisses ADVAN’s claims as false, misleading

Following the recent open letter to President Bola Ahmed Tinubu by the Advertisers...

IMC

ARCON dismisses ADVAN’s claims as false, misleading

Following the recent open letter to President Bola Ahmed Tinubu by the Advertisers...

Industry leaders weigh economic outlook, brand investment, policy impact at ARCON Webinar

Stakeholders in Nigeria’s marketing communications industry gathered and shared...


Features

When platforms publish harm, responsibility follows

In a recent case, a Lagos State High Court located at Tafawa Balewa Square granted...

Why CBN’s 2026 economic forecasts signal a comeback year for brands, agencies

The Central Bank, CBN, just released its 2026 outlook, and if you're in marketing,...

Branding in the age of AI and the cost of losing human judgment

It is no longer news that AI has become a necessary tool for Nigerian brands....