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KitKat turned “Have a break” into physics

 For 88 years, KitKat told people to take a break. Millions ignored the advice whilst...

‎New leadership emerges as The Temple Company’s founder Olorunnimbe resigns

By Ralph Tathagata ‎ ‎Chief Idris Olorunnimbe, Founder and Group Chief Executive...

IMC

Guinness Nigeria at 76: A legacy forged in grit, refined by innovation, excellence, culture

For Guinness Nigeria, it has been nothing but timeless and tenacious journey as it...

Vitafoam sustains momentum with higher revenue,  stronger margins in Q2 2026

Vitafoam Nigeria Plc accelerated its earnings performance in the second quarter of...

Features

How global markets drive business growth

 When Flutterwave processed cross-border transaction from Lagos trader selling...

Marketers automated themselves into irrelevance, mastering tools & forgetting how to read the room

 Nigerian marketing teams invested millions in martech stacks, analytics platforms,...

Marketing leaders admit AI misses cultural nuance, yet still spend 20% fixing its mistakes

 Ninety-four per cent of enterprise content leaders confess they don't trust...