By Felicia Nwosu
Nigeria’s public relations (PR) industry is undergoing a significant transformation, shaped by digital disruption, shifting audience expectations, and the growing...
By Felicia Nwosu
The global radio market is poised for significant expansion, projecting a growth of USD 9.286 billion between 2024 and 2029, according to a comprehensive report...
By Felicia Nwosu
The Nigerian media industry was agog with excitement as it celebrated a figure that has not merely navigated its currents, but has significantly reshaped its very...
The WARC Media 100, the ultimate independent global benchmark of the world’s most awarded campaigns and companies for media, is now released. Compiled by WARC Creative, helping companies...
Foremost IMC industry professional, experiential marketing expert and Project Marshal /CEO of Abelinis Limited, Mr. Abiodun Oshinibosi, is set to launch his debut book, "Project Manager...
By Felicia Nwosu
A recent investigation by the European Union has cast a spotlight on the widespread practice of undisclosed commercial endorsements within the digital realm, signaling...
Foremost IMC industry professional, experiential marketing expert and Project Marshal /CEO of Abelinis Limited, Mr. Abiodun Oshinibosi, is set to launch his debut book, "Project Manager...
By Felicia Nwosu
A recent investigation by the European Union has cast a spotlight on the widespread practice of undisclosed commercial endorsements within the digital realm, signaling...
By Felicia Nwosu
A surge of vibrant energy has entered Nigerian breakfast tables with the debut of Golden Penny's latest innovation, YumBowl. The chromatic crunch is a cereal designed...
By Oluwatosin Ajayi
Following the recent exit of former Chief Executive Officer, Hein Schumacher, the consumer goods giant, Unilever, has appointed Fernando Teston Fernandez, an...
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