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ADVAN applauds O’tega Ogra’s emergence on World Federation of Advertisers Executive Committee

The Advertisers Association of Nigeria has expressed strong approval following the...

Governance cannot afford to be distant; policy cannot afford to be opaque — VP Shettima charges PR practitioners

Effective communication is not a luxury of good governance. It is its oxygen. That...

IMC

ADVAN applauds O’tega Ogra’s emergence on World Federation of Advertisers Executive Committee

The Advertisers Association of Nigeria has expressed strong approval following the...

Governance cannot afford to be distant; policy cannot afford to be opaque — VP Shettima charges PR practitioners

Effective communication is not a luxury of good governance. It is its oxygen. That...


Features

How AI-generated cinematic is replacing traditional marketing campaigns with persistent brand worlds

 WPP announced WPP Production on 26 January, 2026, nearly 10,000 people consolidated...

Colgate’s counterfeit problem in Nigeria exposes the double-edged nature of informal distribution

Counterfeit Colgate toothpaste is circulating in Nigerian retail markets, highlighting...

How emotional sponsorships transformed Visa from payment processor into cultural force

 Nobody experiences profound emotion whilst processing a credit card transaction....