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AI, ethics, human insight must shape marketing’s next chapter – Udeme Ufot

Udeme Ufot, MFR, Group Managing Director of SO&U,has urged professionals in Nigeria’s...

MARKETING EDGE EDGE AWARDS 2026: Celebrating excellence beyond borders, honouring John Ajayi’s enduring legacy

From a vision born of passion and an unwavering belief in the power of brands to...

IMC

AI, ethics, human insight must shape marketing’s next chapter – Udeme Ufot

Udeme Ufot, MFR, Group Managing Director of SO&U,has urged professionals in Nigeria’s...

MARKETING EDGE EDGE AWARDS 2026: Celebrating excellence beyond borders, honouring John Ajayi’s enduring legacy

From a vision born of passion and an unwavering belief in the power of brands to...


Features

Beyond  price tag: How procurement is reshaping  advertising business

For decades, procurement occupied a largely functional corner of the advertising...

How Nestlé is expanding women’s economic role in Nigeria’s dairy value chain

Across Nigeria’s dairy sector, women are gaining greater visibility in a value...

The rising tide of retail media amidst  struggle for wider business impact

Retail media is fast becoming a powerful component of the global advertising...