UBA Bags Financial Brand of the Decade Award

United Bank for Africa Plc (UBA), one of the leading financial banks in Africa, has won the Outstanding Financial Brand of the Decade Award at the 2017 National Marketing Stakeholders Summit and Brand & Advertising Award held at the Federal Place Hotel, Lagos over the weekend.

The award was received on behalf of the bank by the Head, Brand Management, UBA, Mr. Toruka Osandunkwu.

Osandunkwu, who was very delighted to have received the award, said that he was pleased and humbled by the recognition given to UBA.

He emphasized that the bank’s innovation, dedication and hard work in ensuring customers’ satisfaction at all times earned UBA the award and recognition as the Outstanding Financial Brand of the Decade.

According to him, UBA’s endless commitment to excellent service in line with international standards and the drive to always put the customers first are other valuable traits that stand the bank out.

He said: “We have worked very hard to make this brand what it is today, and we are indeed grateful for the recognition of our various efforts, which have resulted in UBA coming up with innovations that are changing the landscape of banking on the African continent”.

Mr. John Ajayi, Chief Executive Officer/Publisher of MARKETING EDGE PUBLICATIONS Limited, organizers of the awards, said that the giant strides taken by UBA in the face of daunting challenges earned it the award.

Ajayi added that UBA has been one of the leading banks in Africa in the last 70 years in carrying out its pathfinder role and as the market leader.

United Bank for Africa Plc is a leading pan-African financial services group, with presence in 19 African countries, as well as the United Kingdom, the United States of America and France.

UBA was incorporated in Nigeria as a limited liability company after taking over the assets of the British and French Bank Limited that had been operating in Nigeria since 1949.

The United Bank for Africa merged with Standard Trust Bank in 2005 and from a single country operation founded in 1949 in Nigeria, Africa’s largest economy, UBA has become one of the leading providers of banking and other financial services on the African continent.


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