Youtube

Google turns YouTube into a lead generation machine with new messaging and AI video tools

Google has announced a significant expansion of its Demand Gen advertising campaign...

YouTube rolls out chatbot to all users as AI search goes mainstream

YouTube has taken another significant step toward becoming an AI-powered answer engine. Google-owned...

YouTube doubles watch-hour requirements for creator monetisation, raising the bar for new entrants

Google-owned platform, YouTube, has announced an update in its requirements for creator...

YouTube surpasses Netflix in average daily viewing time

YouTube has overtaken Netflix in average daily viewing time globally, marking a milestone...

YouTube removes billions of views of ‘AI garbage’

 YouTube removed thousands of channels posting AI-generated videos that collectively...

Volkswagen reboots global social media strategy to deepen digital engagement worldwide

Volkswagen has selected Jung von Matt SPREE as its lead global social media agency,...

Meta launches creator fast track to lure TikTok and YouTube stars to Facebook

Meta has launched a new programme designed to pull established creators away from...

‎Tech brands dominate 50 World’s Most Valuable Brands 2026 ‎

By Ralph Tathagata ‎ ‎Apple, Microsoft, Google, and Amazon remain the world's...

How junk food marketing is hijacking youth online

 In Nigeria, young people are spending more time online than ever. TikTok, Instagram,...

YouTube unveils AI-powered safety feature for teen users

In a move to improve user safety, YouTube has announced a new in-app feature powered...