WPP

WPP Media names Andrea Suarez to lead Latin America operations

WPP Media has moved decisively to strengthen its Latin America business by appointing...

Hesz joins WPP as Co-Lead of new Strategy Architects Group

WPP has appointed holding company veteran Alex Hesz to the newly created role of...

WPP’s FTSE exit shows how the power in advertising is changing

WPP’s removal from the FTSE index is one of the most symbolic events in modern...

Mark Read named chairman Kantar Media

Mark Read has been appointed chairman of Kantar Media, the data and audience measurement...

EU clears Omnicom-IPG mega merger: What the deal means for global advertising

In a landmark ruling that may reshape the competitive environment of international...

Havas eyes minority stake in WPP, signalling shake-up in global Ad industry

Havas may invest in WPP. This development could significantly change the power dynamics...

WPP clinches $720 million Reckitt Europe media mandate, expanding global momentum

WPP Media has secured a major media partnership with Reckitt, the global health and...

‎WPP partners with Google to embed AI into its advertising

‎‎In a five-year deal, WPP and Google have partnered to embed AI tools such as...

Mastercard picks WPP Media to lead global media strategy, ends partnership with Carat

Mastercard has appointed WPP Media as its new global media agency, taking charge...

Global creative giants battle for Jaguar Land Rover’s marketing account

A high-stakes showdown is unfolding in the global advertising world as four powerhouse...