WPP

Mark Read named chairman Kantar Media

Mark Read has been appointed chairman of Kantar Media, the data and audience measurement...

EU clears Omnicom-IPG mega merger: What the deal means for global advertising

In a landmark ruling that may reshape the competitive environment of international...

Havas eyes minority stake in WPP, signalling shake-up in global Ad industry

Havas may invest in WPP. This development could significantly change the power dynamics...

WPP clinches $720 million Reckitt Europe media mandate, expanding global momentum

WPP Media has secured a major media partnership with Reckitt, the global health and...

‎WPP partners with Google to embed AI into its advertising

‎‎In a five-year deal, WPP and Google have partnered to embed AI tools such as...

Mastercard picks WPP Media to lead global media strategy, ends partnership with Carat

Mastercard has appointed WPP Media as its new global media agency, taking charge...

Global creative giants battle for Jaguar Land Rover’s marketing account

A high-stakes showdown is unfolding in the global advertising world as four powerhouse...

Why global non-alcoholic beer market is on upward trend

A trend is taking off across the beverage markets around the world. Consumers are...

New York Festivals Advertising Awards (NYFA) announces 2025 award-winners

New York Festivals Advertising Awards (NYFA) has announced the 2025 award-winners. With...

Democracy must deliver for all, President Tinubu reassures Nigerians

President Bola Ahmed Tinubu has reaffirmed that democracy in Nigeria must translate...