Omnicom

Lidl Splits €1bn European media account between Omnicom and Havas

Lidl has realigned its European media operations, splitting its estimated €1 billion...

WPP remains Coca-Cola’s global marketer, Omnicom and Dentsu battle for the North America account

The world’s most valuable beverage brand has split its media future in two, and...

We. Communications takes over Mastercard account, ending Ketchum’s 14-year stint

Mastercard has selected We. Communications as its new communications partner, replacing...

Omnicom, Publicis, WPP reach final showdown for Aldi’s £700m global creative account

Three of the world's biggest advertising holding companies,Omnicom, Publicis and...

Omnicom strengthens global Uber Media partnership

Omnicom has reinforced its long-standing partnership with Uber after successfully...

WPP Media extends L’Oréal partnership in ANZ

WPP Media Australia & New Zealand has strengthened its foothold in the beauty...

Adobe broadens AI alliance to power next-generation customer experiences

Adobe has significantly expanded its artificial intelligence strategy by forging...

Omnicom doubles cost savings target to $1.5 Billion, plans $1 Billion in labour cuts

Omnicom has raised its cost reduction target to $1.5 billion following its acquisition...

Omnicom–IPG consolidation reshapes the global advertising landscape

The global advertising ecosystem is experiencing a defining shift as Omnicom Group...

Havas eyes minority stake in WPP, signalling shake-up in global Ad industry

Havas may invest in WPP. This development could significantly change the power dynamics...