Media agency

Nigeria is strong in creativity but low in data adoption and integration – Xpark360 boss

Michael Emelieze is the managing director of Xpark360. In this interview with MARKETING...

Afanide Uwem: the cerebral force behind All Seasons Zenith

In an advertising world where loud campaigns often overshadow their subtle architects,...

MG Motor reappoints media agency after comprehensive review

In a significant development within the automotive marketing sector, Mediaplus has...

Red Bull appoints Universal McCann as media agency of record

By Abimbola Mohammed As part of its strategic initiative to enhance market penetration...

OMD, Publicis, Carat set to battle for Disney’s $1+ Billion global media business

Foreign News -- Disney will soon begin a closed review of its entire global media...

The Media Shop wins MultiChoice media account

Contrary earlier report that Universal McCann has been appointed the media agency...

Trends for 2018: Marketers will be more accountable in an uncertain economy

Marketers must be able to demonstrate the value and return of any investment to the...

10 Facts That Will Shape the Nigerian Media Landscape In 2017-Emeka Okeke

Emeka Okeke, CEO of MediaFuse Dentsu Aegis is one of the most dynamic executives...

Bond & Templers: Leading the creative Charge with bold Ideas

The role of the internet in the 21st century advertising cannot be overemphasized....

There is such a huge creative opportunity in Nigeria – Dawn Rowlands

How will you assess the Nigerian economy and, of course, the Nigerian marketing environment? What...