Tag: Marketing

Glo and use of storytelling in advertising

Several television commercials (TVCs) recently released by telecommunications company,...

Over 700 participants set for MARKETING EDGE Inaugural IMC Summit

Barely few days after it opened its registration portal for the much anticipated...

Dentsu looks at evolving consumer trends to 2030

Dentsu has published an ambitious study looking at evolving consumer trends and behaviors...

Nestlé kicks-off with 100% cocoa fruit campaign

Nestlé has kicked-off with the roll-out of chocolate made wholly with the cocoa...

MTN Nigeria unveils robust customer engagement platform

MTN Nigeria, a leading telecommunication company has unveiled a new unified customer...

Global Recycling Day: Coca-Cola awards N303m in grants to 8 Nigerian NGOs to drive environmental sustainability

As part of The Coca-Cola Company’s commitment to leading sustainability efforts...

Guinness Nigeria celebrates women with a short film

Guinness Nigeria, a subsidiary of Diageo Plc. of the United Kingdom, has consistently...

GOtv to reward customers with N10m cash & prize in ‘Awoof Overload’ promo

The leading pay-television service provider, GOtv, is rewarding over N10 million...

Meet MARKETING EDGE panelist @Inaugural Quarterly Virtual Summit-Nkiru Olumide-Ojo

An author, corporate manager, female enthusiast and lover of Africa, Nkiru Olumide-Ojo...

Diageo expands operations to support growth in the Ready-to-Drink category

  Diageo has announced plans to expand its manufacturing footprint by installing two...