Marketing

Top 10 Lager beers in Nigeria

By Felicia Nwosu Following a report made available by Euromonitor International,...

WPP, Snap Inc. collaborate to deliver AR solutions for brands

  Creative transformation Company, WPP and Snap Inc. has announced a global...

IMC practitioners celebrate Nigeria’s Independence Day amidst uncertainty

By Felicia Nwosu As Nigeria marked her 61st Independence Day anniversary, industry...

Advertising moves in sympathy with the economy – Dr. Fadolapo

By Felicia Nwosu Dr. Olalekan Fadolapo, Registrar, Advertising Practitioners Council...

Hameed Olanrewaju, Onyeka Iyoha emerge winners of Next-Gen PR World Cup Africa competition

Hameed Olanrewaju, Head of Innovation and Insights and Onyeka Iyoha , Head of Research...

OAAN, MIPAN set to hold annual Health Walk

By Abimbola Mohammed The Outdoor Advertising Association of Nigeria (OAAN) in...

The Coca-Cola Company unveils new global brand platform

By Ibidunni Banjoko The Coca-Cola Company has unveiled a new global marketing...

NIMN moves to review Act

By Felicia Nwosu In its drive to be in tune with current realities and to deepen...

Redefine brand value as economic enabler, solution provider – IAA

By Felicia Nwosu The need for brands to go beyond business as usual and be seen...

Technology will accelerate growth on African continent – Juliet Ehimuan

By Abimbola Mohammed Juliet Ehimuan, Director, Google West Africa, has stressed...