Tag: Marketing

Media audience measurement: Why Brila is not on MPS

On January 19, 2022, Dr. Larry Izamoje was one of 63 people inducted as fellows...

Meet MARKETING EDGE facilitator at Fireside Conversation – Dolapo Otegbayi

Dolapo Otegbayi is the Specialised Nutrition Director at Nigeria’s foremost dairy...

Lipton launches ‘Extra Strong’ variant for tea lovers

Global tea brand, Lipton, has launched an exciting new variant for tea lovers....

Meet MARKETING EDGE facilitator at Fireside Conversation – Taiwo Obe

Taiwo Obe is a Commonwealth Professional Fellow. The communications expert and administrator...

Meet MARKETING EDGE facilitator at Fireside Conversation – Tayo Oyedeji

Dr. Tayo Oyedeji is the CEO, Publicis Groupe/ Redefini Nigeria. His professional...

2022: Consumers will continue to rationalize expenditure— Kayode Oluwasona

By Felicia Nwosu Ad expert and Past President of the Association of Advertising...

MARKETING EDGE holds Fireside Conversation this Wednesday

By Felicia Nwosu MARKETING EDGE, Nigeria’s foremost magazine and a leader with...

Meet MARKETING EDGE facilitator at Fireside Conversation – Segun Ogunleye

Segun Ogunleye is a strategic integrated marketing communication professional with...

Nielsen’s measurement crisis intensifies, advertisers seek alternative

By Zion Rufus Data analytics giant Nielsen once again finds itself under intense...

Meet MARKETING EDGE facilitator at Fireside Conversation- Mobolaji Caxton-Martins

Mobolaji Caxton-Martins is a seasoned brand and innovation management professional...