Tag: Marketing

AISOP algorithm explained as experts thrash out solution at MARKETING EDGE Quarterly Summit

In nearly all the countries of the world, advertising regulation happens on many...

AISOP should not be a one-size-fits-all decision— Fatai Odesile

By Zion Rufus Coming against the backdrop of the long standing issue of the recently...

Pernod Ricard Nigeria launches “Safe Roads” Campaign in partnership with FRSC

As part of the Responsible Hosting Pillar of its Sustainability and Responsibility...

Meet MARKETING EDGE panelist @ IMC Quarterly Virtual Summit – Aare Fatai Odesile

‏Managing Director/CEO, Float Distilleries Limited, Aare Fatai Odesile is a marketing...

Meet MARKETING EDGE Co-ordinator @ IMC Quarterly Virtual Summit – Tolulope Medebem

Tolulope Medebem is the Vice President of the Experiential Marketers Association...

Media planning and buying recover from pandemic as risks persist 

By Abimbola Mohammed As the world gradually adjusted to the new normal at the...

BNSL restates commitment to end malnutrition in Africa

BNSL Limited, formerly known as Bio Organics Nutrients Systems Limited, has restated...

Femi Adelusi optimistic about advertising growth

By Felicia Nwosu Femi Adelusi, Founder/ Group CEO, BrandEye/Mediaplus, and President,...

Stakeholders laud MIPAN President’s Dinner & Awards Night

By Abimbola Mohammed Echoes from the recently held MIPAN President’s Dinner...

Shobanjo advocates more wholesome, deeper creativity

By Felicia Nwosu The iconic legend and Czar of Marketing Communications, Dr. Biodun...