Integrated Marketing Communications

‎Edge Awards: Excellence, reward and glamour lighten up Gala

The annual Marketing Edge Awards was upon us! Once again, The Edge Awards raised...

EDGE AWARDS as magnet for brands and a festival of excellence ‎

A yearly award event can become a magnet for brands. It can even transform into a...

EDGE Awards 2025: what the winners tell us about marketing’s next chapter

The EDGE Awards 2025 did more than honour marketing leaders. Instead, it captured...

From moonlight tales to TikTok: Sam Onyemelukwe offers guide for harnessing Africa’s Creative Power

At the Marketing Edge National Marketing Stakeholders’ Summit, Sam Onyemelukwe,...

MARKETING EDGE Publisher endorses new book “Winning  with Strategic Communications.”

In a business ecosystem where unpredictability reigns supreme, companies are often...

Playhouse will continue to stay on the forefront of digital marketing

In this interview with MARKETING EDGE, Tolu Onile-Ere, the Managing Director of Playhouse...

MARKETING EDGE ONTV hosts Marvin Arimi this Wednesday

This Wednesday, April 30, 2025, MARKETING EDGE ONTV will welcome back Marvin Martins...

World PR Day 2022: How GLG Communications hosted the Nigerian PR industry

The World PR Day cocktail reception and fireside conversation held on Friday the...

Covid-19 challenges: Survey identifies growth strategies for IMC professionals

By Tunde Animasaun The Integrated Marketing Communications sub-sector is unarguably...

Nigeria’s IMC industry can survive rising inflation and impending recession – experts

The economic indices arising from the fallout of the Covid-19 global pandemic have...