Tag: Integrated Marketing Communications

World PR Day 2022: How GLG Communications hosted the Nigerian PR industry

The World PR Day cocktail reception and fireside conversation held on Friday the...

Covid-19 challenges: Survey identifies growth strategies for IMC professionals

By Tunde Animasaun The Integrated Marketing Communications sub-sector is unarguably...

Nigeria’s IMC industry can survive rising inflation and impending recession – experts

The economic indices arising from the fallout of the Covid-19 global pandemic have...

AMEC holds 6th annual Measurement Month, seeks to educate IMC practitioners on latest best-practices

The International Association for the Measurement and Evaluation of Communication...

Expert Task PR practitioners to think outside the box

Public Relations before now had been regarded as the least in the Integrated Marketing...