Tag: Advertising

Celebrating  birthday of an advertising titan, Udeme Ufot

By Felicia Nwosu Today, the Nigerian advertising and marketing communications...

WOHAN: Pioneering Progress in women OOH advertising

By Felicia Nwosu Women in Out-of-Home Advertising Network (WOHAN) has reaffirmed...

Rise of digital media is transforming advertising – Gomes

By Khairat Asokomhe Following the turns in the advertising world, digital media...

From rivals to allies: Nigerian media, content creators are redefining storytelling

By Seun Johnson For years, Nigerian media and content creators have been perceived...

HEINEKEN renews media business with FIRST MEDIA RED STAR INTERNATIONAL

By Ralph Tathagata FIRST MEDIA RED STAR INTERNATIONAL, a division of MediaFuse-Dentsu...

Coca-Cola’s North America media account moves from WPP to Publicis

By Ralph Tathagata After a competitive pitch, The Coca-Cola Company's North America...

Retinaad redefines advertising with game-changing innovations

By Seun Johnson Retinaad Limited, a leading AI-powered media monitoring and audience...

WARC releases its Creative 100 Rankings for 2025

By Amos Oladele WARC, the global authority on marketing effectiveness has released...

How brands can boost retail media networks for greater efficiency

By Seun Johnson Retail media networks have become a powerful tool that allows...

New Crystal Communications transforms Nigerian ads with 3D digital billboards

With the launch of groundbreaking 3D digital billboards in Abuja and Lagos, New Crystal...