StarTimes boosts content in quest for bigger market share

From all indications, brands in the digital broadcast space are set to outwit one another for consumers’ hard earned money in 2017. This is evident in the manner at which the brands are rolling out packages early in the year to entice their teeming audience. The battle is obviously translating to more value for subscribers.

In what could be seen as a counter move on its competitors, StarTimes announced it has upgraded and revamped its Pay TV package, called “Basic bouquet”, with more exciting channels and viewing options at no extra costs to viewers.

With the upgrade, the company said it is offering its viewers smart options to pay less and enjoy entertainment moments on TV.

According to a statement by the spokesperson of the company, Israel Bolaji, with a low monthly subscription, subscribers can enjoy over 60 channels with the best of entertainment across all genres on the much-improved basic bouquet.

“With Basic bouquet, subscribers can watch both local and international news channels like BBC, Aljazeera and CNBC, a leading best business news channel in Africa. For kiddies, Nickelodeon, Jim-Jam, Da Vinci learning, Jyb TV and Child Smile make excellent viewing pleasure. For women who crave Indian programs, Zee Cinema and ST Bollywood Africa with 7 language options are a sure bet. For movie buffs, English movie channels like ST zone (action movies) and AMC Movies; Orisun and ST Yoruba for Yoruba movies; and ST Dadin Kowa for Hausa promise maximum satisfaction. Fox Life and ST Novela for Series, Dove, Emmanuel and Iqraa TV for religion, ST Music, AMC Music and Nigezie for Music while Nat Geo Wild and CGTN offer great documentary experience. For all these and many more, N1200 monthly subscription is a great bargain.
“The revamped Basic Bouquet now has the best of everything, including access to sports, kiddies, movies, series, religion, music, news and documentary channels like never. Subscribers now have unhindered access to all StarTimes sports channels like ST World Football (channel 254 or 245), ST Sports premium (channel 252 or 242), ST Sports Life (channel 253 or 243) and ST Sports Arena (channel 251 or 241) on the bouquet. With this, they can enjoy all LIVE Bundesliga, Serie A, CSL and Ligue One football actions, boxing, wrestling, martial arts and other sports on StarTimes.

“Subscribers can watch both local and international news channels like BBC, Aljazeera and CNBC, a leading best business news channel in Africa. For kiddies, Nickelodeon, Jim-Jam, Da Vinci learning, Jyb TV and Child Smile make excellent viewing pleasure. For women who crave Indian programs, Zee Cinema and ST Bollywood Africa with 7 language options are a sure bet. For movie buffs, English movie channels like ST zone (action movies) and AMC Movies; Orisun and ST Yoruba for Yoruba movies; and ST Dadin Kowa for Hausa promise maximum satisfaction. Fox Life and ST Novela for Series, Dove, Emmanuel and Iqraa TV for religion, ST Music, AMC Music and Nigezie for Music while Nat Geo Wild and CGTN offer great documentary experience. For all these and many more, N1200 monthly subscription is a great bargain,” he said.

It would be recalled that a major digital broadcasting brand (GOtv) recently announced a special package for its subscribers.

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