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LATEST NEWS

Anietie Udoh named Jury Member for 2026 SABRE Awards EMEA

Anietie Udoh, Divisional Director of Marketing at Marketing Edge Publication Ltd,...

‎Tech brands dominate 50 World’s Most Valuable Brands 2026 ‎

By Ralph Tathagata ‎ ‎Apple, Microsoft, Google, and Amazon remain the world's...

IMC

Leadway Holdings announces acquisition of PAL Pension, strengthens footprint in the pension sector

Leadway Holdings Limited (“Leadway”), one of Nigeria’s foremost and most diversified...

ADVAN aligns growth agenda with CMO Forum’s blueprint, reaffirms Academy, NMDT plans

The Advertisers Association of Nigeria (ADVAN) is reinforcing its commitment to advancing...


Features

From noise to influence: The new playbook for brands

By Adim Isiakpona, CEO, Riquesa Africa We live in a world overflowing with...

Rising Fuel Prices: Experts highlight ripple effects on Nigeria’s IMC industry

As petrol prices inch perilously close to ₦1,000 per litre, Nigeria faces...

‎Building credible brand image through EDGE AWARDS

‎The 2025 edition of the iconic EDGE AWARDS has once again beckoned integrated...