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LATEST NEWS

Leverage gamification to boost brand engagement – Omokehinde

By Felicia Nwosu Seasoned marketing communications professional, Omokehinde Thomas,...

Leo Burnett named creative agency for QDOBA

By Abimbola Mohammed As part of its plans for substantial growth for the...

IMC

Features

Government needs to do more to support local contractors – Adeyemo

  Mr. Kehinde Adegboyega Adeyemo, FNIQS, RQS, is the Managing Director/CEO...

Brands need new set of tools in the new normal

BRAND IN FOCUS The past year has been a prolonged game of catch-up for brands...

Why brands must tackle fake online freebies

By Zion Rufus Across the world, online coupons, vouchers, and giveaway scams...