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Absence of data on the creative industry is a challenge – FG

By Seun Johnson The Federal Government of Nigeria has confirmed it has no record...

Sanwo-Olu urges foreign investors to consider creative industry in Lagos

By Abimbola Mohammed The Lagos State Governor, Mr. Babajide Sanwo-Olu, has urged...

IMC

Features

Affiliation and Nigeria’s Marketing Communication Industry

By Kasim Bakare The issue of affiliation and partnership in Nigeria's Marketing...

That the consumer is king is an understatement- Femi Adelusi

By Zion Rufus "That the consumer is king is an understatement" The above...

Tourism as promotional marketing tool

By Abimbola Mohammed Tourism is one of the world’s most important economic...