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NAC 2023: Agu addresses need to harness IMC as panacea to nation building

By Felicia Nwosu Against the backdrop of the various developmental deficits experienced...

Idy Enang: Who will tame the bull in NIMN China’s Shop?

  When an awkward and a laborious animal runs amok in a marketplace, it plays...

IMC

Features

The Voice Nigeria: FirstBank imprints in entertainment, youth development

One of the key metrics that well defines a truly 21st century brand beyond profit...

‘Why PR in Nigeria needs PR’

By Stanley Olisa Public relations in Nigeria has unarguably experienced considerable...

Mastercard: Driving Africa’s digital transformation and creating a digital economy that works for everyone, everywhere

Mastercard is a technology company in the global payments business. It connects...