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Women in Advertising Chairperson, Layade calls for bold action on IWD 2025

As the world marks International Women’s Day 2025, the Chairperson of Women in...

Ayodeji Razaq named Outstanding PR Personality of the Decade by MARKETING EDGE

Ayodeji Razaq wins Outstanding PR Personality of the Decade for defining the future...

IMC


Features

Customer Service, key to business and national prosperity

By Ehimare Omoike The role of customer service in organizational growth cannot...

Leveraging Augmented Reality advertising to enhance customer experience

By Oluwaseyi Lawal In the dynamic landscape of digital marketing, staying...

How Arla Dano’s “No Limits” TV commercial continues to evoke endless possibilities

With a bold and motivational tagline of "Go For It" in the TV commercial of...