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Dare calls for cultural ownership, talent retention, tech-driven growth at MARKETING EDGE Summit

Dare Art Alade, popularly known as Darey, a celebrated cultural architect, award-winning...

MIPAN AGM 2025: Industry leaders chart path forward in AI-driven media landscape

The Media Independent Practitioners Association of Nigeria (MIPAN) has called for...

IMC


Features

World Day for Safety & Health: Leveraging Marketing for Workplace

World Day for Safety and Health at Work, commemorated on April 28th, is more...

The beauty of marketing, PR strategies tailored at niche interests – Tokunboh George Taylor

The Nigerian marketing communications industry in 2024 demonstrated remarkable...

Shots that save: how brands can champion the immunization conversation

By Mofeoluwa Awe Brands, marketers, and creative agencies have a significant...