Meet MARKETING EDGE’s panelist @ IMC Quarterly Virtual Summit – Owolabi
Damilola Owolabi is an eclectic brand strategist and communications consultant with a strong passion for brand development and business growth for corporate brands and start- up enterprises. He sits as the Principal Consultant/CEO of The Dami Owolabi Company, (TDOC), a brand strategy and marketing consulting firm.
With a decade-long career in the advertising and marketing landscape, he has been able to direct the business operations by ensuring that all businesses that come across the firm attain a reputed market position.
The public relations expert possesses a wealth of expertise and a profound understanding of the ever-evolving IMC eco-system which he has leveraged in developing and implementing results-oriented marketing strategies for big Corporates, SMEs and Startups, thereby helping to build their powerful brands and drive business growth.
Damilola cut his teeth across various sectors with over a decade experience growing brands and businesses across various industries in Africa and the UK.
The brand strategist cum communication consultant through his meticulous thinking, combined with his extensive experience in the industry, has worked on successful communications, brand positioning and business growth campaigns for brands such as Milo, Nescafe, Visafone, Access Bank, Masters Oil & Gas, Startimes, Ikeja Electric, KFC, Nexus Home Appliance, Campari, PDP, Baxi Box, Lumos Solar, PalmPay, Mara Wallet and many other top corporate and political brands. These were recorded while he was working for SO&U Saatchi & Saatchi, KFC, Lumos, PalmPay, Mara Wallet amongst others.
As a man of many parts, Damilola is a renowned Event Speaker and a Business Consultant to several businesses, from start-ups to Fortune 100 companies and individuals looking to birth their ideas.
He is deeply passionate about results-oriented marketing strategies and brand positioning for businesses that care about results and pay close attention to their target audience.
In honour of his marketing efforts over the past decade across sectors, Damilola has earned quite a few recognitions in the Nigeria advertising & brand management industry and worthy of mention was his award as the Best Young Brand Manager by Marketing Edge.
With the passion and drive for operational excellence, the ace brand custodian specializes in areas such as brand development & communication, business strategy & growth, personal branding, digital & social media, public relations & media engagement, market planning & competition analysis.
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