Tag: Marketing Insight

MARKETING EDGE on TV hosts Ekine tomorrow

By Oladapo Olatoyosi Foremost advertising, marketing and brand-centric television...

Lagos, Centre of Excess: Critique or bellicosity

By Tunde Animasaun Sonala Olumhense is a respected and celebrated journalist who...

An eclectic review of MARKETING EDGE Q2 Virtual Summit

By Tunde Animasaun The second edition of the popular MARKETING EDGE Quarterly...

MARKETING EDGE on TV hosts Medebem this Wednesday

By Felicia Nwosu MARKETING EDGE on TV, Nigeria’s leading brand-centric, advertising,...

Throwback Thursday: Nostalgic candy brands

By Abimbola Mohammed Growing up, local sweets and snacks are some of the most enjoyed...

MARKETING EDGE on TV reschedules to host Adedeji today by 6:30 pm

Leading brand-centric, advertising, and marketing television programme, MARKETING...

Bank of America hit with $250M fines, refunds

Bank of America, one of the biggest banks in the US, has been slammed with $250 million...

Hennessy, Nas celebrates AI-powered hip hop golden jubilee

By Kingsley Odii Hennessy and Nas, the renowned rapper, have collaborated to celebrate...

Today’s consumers choose value, transparency over loyalty- Fabusoro

By Abimbola Mohammed  Kemi Fabusoro, the Executive Director, Association of...

UM upends Dentsu as Upfield’s Global Media Agency of Record

In a competitive review, UM, a part of IPG has beaten Dentsu, the incumbent,  to...