News

Jumoke Oduwole, trade minister leads Nigeria’s marketing elite at ADVAN awards as countdown begins

  By Felicia Nwosu COUNT-DOWN TO ADVAN AFRICAN AWARDS Dr. Jumoke Oduwole,...

Goodyear consolidates media, creative and digital services with Publicis Groupe

By Abimbola Mohammed The Goodyear Tire & Rubber Company has announced a strategic...

PZ Cussons Nigeria to reduce debt burden by converting N51.8bn loan into equity

By Ralph Tathagata To reduce its debt burden and improve capital structure, PZ...

Nigeria’s media buying landscape is experiencing transformation – Akam Enoch

By Abimbola Mohammed Akam Enoch, Head of Procurement, Buying & Investments,...

Customer analytics market forecast to explode, driven by customer experience

By Felicia Nwosu The global customer analytics market is set for explosive growth,...

Nigerian Breweries records unprecedented N1.1 trillion in revenue

By Ralph Tathagata The audited Group Financial Statements of the Nigerian Breweries...

ADVAN gears up for 2025 African Marketing Excellence Awards

By Felicia Nwosu The Advertisers Association of Nigeria is set to host its annual...

NotchHR appoints Sowole as new MD to drive innovation in HR and CRM solutions

NotchHR is pleased to announce the appointment of Tayo Sowole as its new Managing...

Global creative agencies leverage digital innovations with projected growth rate at $22billion by 2032

By Felicia Nwosu The global creative agency market is experiencing a surge in...

MARKETING EDGE ONTV to feature Omoyele, marketing maestro, in exclusive interview this Wednesday

By Felicia Nwosu MARKETING EDGE ONTV, the flagship television program of MARKETING...