Features

Mr. Account Payable

Jim, a debt collections specialist, was on his first day of work for his new employer...

Brand Valuation Must Change

Attempts to value brands are often replete with flaws, limiting their potential impact...

The Zoo Job by samiplus

Did you hear about the man who was looking for a job overseas? He noticed there...

Danger of Copy and Paste by samiplus

A popular motivational speaker was entertaining his audience. He Said: “The best...

Hummer or Starlet! Posted by Samiplus

A boss walked into the office one morning not knowing that his zipper Was down,...

Brands Still Think About Digital Marketing Tactically, not Strategically By Maria Minsker

New Forrester report reveals marketers are guilty of 'check-the-box' digital planning. According...

Six Content Marketing Myths—Busted by Sandra Stewart (Marketing Prof)

B2B marketers consistently cite creating content that engages as a top challenge...

Can’t Work in the Dark

Two factory workers are talking. The woman says, "I can make the boss give me the...

Difference between Stop and Slow Down

A lawyer runs a stop sign and gets pulled over by a sheriff. He thinks he's smarter...

A Year after Oscar Selfie, Samsung Plots Its Sequel By Jonathan Cheng, CMO Today

One year after Samsung Electronics stole the Academy Awards with a group selfie featuring...