WPP names Rob Reilly as Global Chief Creative Officer
WPP, creative transformation company, has appointed Rob Reilly as Global Chief Creative Officer.
According to the company’s statement, Railey, whose appointment takes effect in May would work with principal officers of the company to play his assigned role.
“In partnership with Mark, and the CEOs and Chief Creative Officers of WPP’s agencies, Rob will champion creativity within and beyond the company, fostering a culture that delivers extraordinary work to WPP’s clients.”
“He is also tasked with attracting and nurturing the best creative talent, driving inclusion and diversity in creative work and teams, and working with technology partners to fuel the creativity needed for their platforms.”
Commending Rob Railey for his meaningful contribution to creative industry, CEO of WPP, Mark Read, stated that: “Rob is one of the world’s most celebrated creative leaders. He has been a transformative creative force wherever he has applied his considerable talent, and I know he will have the same impact at WPP.
“I am delighted that Rob is joining us as we look to make WPP synonymous with the world’s most creative, most effective and most forward-looking work – and at a time when this has never been more important to our clients,” he stated.
Explaining why he accepted to work with WPP, Rob Reilly, noted that the CEO’s ambition convinced him to join the team.
“Mark’s ambition is to make WPP the most creative company on the planet. For a creative person, that was impossible to resist. He is leading a complete reinvention of WPP and is committed to putting creativity at the center of everything the company does. I look forward to joining the talented team of people at WPP and helping its fantastic agencies continue to build on their success.”
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