MARKETING EDGE on TV hosts Otufodunrin today
By Oghale Mafuru
The foremost advertising and marketing television program, MARKETING EDGE ON TV, will be hosting the Executive Director of Media Career Development Network, Lekan Otufodunrin today on TVC news DStv channel 418 at 12:30 pm.
The television programme has three segments; industry gist, events, and insights into the business of brand management, advertising, and marketing.
This week, Lekan Otufodunrin will be speaking on the salient issues that concern the digital marketing and advertising business in Nigeria and how practitioners can leverage technology to engage with the evolving consumer.
Lekan Otufodunrin is a media expert, journalist, as well as media career development specialist. He is the Executive Director of Media Career Development Network, Nigeria’s foremost media career mentoring and coaching organisation, and the Managing Editor of mediacareerng.org.
He is a and has worked for various media organizations, including The Punch Newspapers where he was Group News Editor, City Editor, and Group Political Editor.
A former Managing Editor, Online and Special Publications, former Sunday Editor, The Nation Newspapers, Lekan has garnered over 30-years meritorious experience in the profession which earned him commendations for outstanding performance before setting up his personal media firm, ‘Media Career Development Network’, (MCDN), that focuses on training, research, mentorship, consultancy, as well as other media-related issues.
A passionate media trainer and counselor, Otufodunrin has organised and facilitated various impactful media training programmes for all categories of journalists in Nigeria and Africa to enhance the careers of participants.
Lekan, through Media Career Development Network which he founded, has provided regular media career mentoring, coaching, and networking opportunities for journalists to maximize the potential of the profession, some of whom have risen from being reporters to editors.
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