Retail

Guinness Boss Girish Sharma Leads Speakers at MARKETING EDGE National Marketing Stakeholders Summit

MARKETING EDGE Magazine, the award-winning marketing publication, has named Girish...

How quick commerce fuels overspending

Quick commerce has changed the way people shop. You can get groceries in 15 minutes,...

MIPAN set to unwind at 2025 edition of Patron’s Day

The Media Independent Practitioners Association of Nigeria (MIPAN) will hold the...

MARKETING EDGE ONTV to host ARCON DG this Wednesday

This Wednesday, discerning viewers across the Integrated Marketing Communications...

Nigeria’s quick commerce soars: Glovo drives N71 bn for businesses as digital payments surge

Nigeria’s rapid commerce and food delivery sector is undergoing an unparalleled...

Expanding retail media measurement for multi-channel success

By Felicia Nwosu   As the retail media landscape continues to evolve,...

How online retail is changing the face of marketing

By Oluwaseyi Lawal In a world where digital transformation is the driving force...

Modern retail surge sets stage for economic growth in Nigeria

By Joseph Ekeng In 2013, a prescient McKinsey report forecasted a $40...

Traditional retail shops in Africa thrive amidst influx of modern retail brands

By Joseph Ekeng The African retail sector has emerged as a lucrative...

E-Commerce forecast to dominate retailing, account for 47% retail growth by 2027

By Felicia Nwosu World’s leading provider for global business intelligence, market...