marketing news

Dare calls for cultural ownership, talent retention, tech-driven growth at MARKETING EDGE Summit

Dare Art Alade, popularly known as Darey, a celebrated cultural architect, award-winning...

MIPAN AGM 2025: Industry leaders chart path forward in AI-driven media landscape

The Media Independent Practitioners Association of Nigeria (MIPAN) has called for...

Remy Martin vs Superieur a new blend exclusive to Africa

Introducing Rémy Martin VS Supérieur, a bold, expressive and modern new cognac...

Glo extends Ofala sponsorship, , reaffirms global vision

Globacom has confirmed its sponsorship of the 2025 Ofala Festival in Onitsha, Anambra...

Udeme Ufot: The making of a great adman’s journey through advertising’s fierce paths

Every great adman’s story does not follow straight lines but fierce paths marked...

MIPAN charts course for industry excellence as president rallies Members for collective growth at 25th AGM

Media Independent Practitioners Association of Nigeria (MIPAN) stakeholders reaffirm...

FirstBank partners Lagos for E1 Lagos GP

In line with its commitments of promoting sports and developmental initiatives at...

Torchbearers of a new era: Advertising titans gear up for NAC 2025

Advertising in Nigeria has never been just about selling products. It has been...

Beyond price tag:  Why consumers choose with their hearts as much as wallets

On the crowded streets of Lagos, shoppers haggle daily over the cost of food, clothing,...

MARKETING EDGE ONTV hosts Akonte Ekine this Wednesday

MARKETING EDGE ONTV will feature Akonte Ekine this Wednesday for the concluding part...