marketing Edge breaking news

HASG urges dialogue as industry tensions persist

The Heads of Advertising Sectoral Groups, HASG, has called for calm and renewed engagement...

Stanbic IBTC Nominees Limited celebrates 30 years of trust with landmark gala event

Stanbic IBTC Nominees Limited marked a significant milestone on Wednesday, 11 February...

Beyond broad audiences: How AI precision, cultural intelligence are redefining customer segmentation

Customer segmentation is no longer a background marketing exercise. Instead, it has...

FirstBank mourns Chief John Ajayi

FirstBank of Nigeria Limited has expressed profound sadness over the passing of Chief...

Industry voices project stronger operating climate for marketing communications in 2026

Nigeria’s marketing communications industry is steadily regaining confidence, with...

Family announces funeral arrangements of John Ajayi

The family of late Chief John Olulope Ajayi, Editor in Chief, Publisher and Founder...

Cool FM, Wazobia FM, Nigeria Info, Kids FM Mourn MARKETING EDGE Publisher, John Ajayi

The management and staff of Cool FM, Wazobia FM, Nigeria Info and Kids FM have expressed...

Global marketing, sales spending set for strong expansion as AI adoption accelerates

The global marketing and sales landscape continued to show solid momentum, with new...

AI is a collaborator, not a threat — Remi Ogunpitan urges media professionals to adapt

Artificial Intelligence (AI) is reshaping the media and creative landscape as an...

MARKETING EDGE elevates Felicia Nwosu to Deputy Editor in recognition of excellence, industry impact

In a decisive move that reaffirms its commitment to rewarding dedication, innovation,...