Latest Marketing News

Rising air travel demand opens new frontiers for brands

Africa is becoming a more mobile consumer market, and brands may need to rethink...

Nigeria targets MSCI and JPMorgan reinclusion after securing return to FTSE Frontier Market Index

Nigeria is setting its sights on the next frontier of global investment credibility:...

Big Brother Naija faces commercial reckoning as MultiChoice loses 1.4 million Nigerian subscribers

For over a decade, Big Brother Naija was the safest bet in Nigerian advertising....

Uber winds down operation in Nigeria after 12 years

Uber has ended its Nigeria operations effective today, September 2, 2026; closing...

Meta ends free WhatsApp Business replies per message

From October 1, 2026, Meta will begin charging businesses for every service message...

MTN Group appoints Ikenna Ikeme as Executive for Group Regulatory Affairs

MTN Group has announced the appointment of Ikenna Ikeme as Executive for Group Regulatory...

Miva Open University Partners O2 Academy to Deepen Workplace Industry-Integrated Learning

Miva Open University has reinforced its commitment to bridging the gap between academic...

Maureen Ifada named among Africa’s Leading Brand Executives in 2027 DARE Awards

Marketing Director of FrieslandCampina WAMCO Nigeria, Maureen Ifada, has been named...

Google turns YouTube into a lead generation machine with new messaging and AI video tools

Google has announced a significant expansion of its Demand Gen advertising campaign...

NCC grants MTN conditional approval for $2.2 billion IHS Towers acquisition

MTN Nigeria’s $2.2 billion bid to acquire IHS Towers’ Nigerian business has cleared...