Latest Marketing News

Pricing is no longer a math problem: Why 2026 will redefine how value is charged

In contemporary business, price has been predominantly regarded as a financial determinant....

International Public Relations Network (IPRN) announces Boucles Africa as Nigerian Member firm

The International Public Relations Network (IPRN), a global alliance of independently...

What readers cared about most in 2025: MARKETING EDGE’s top stories

Looking back at 2025, the stories that captured readers' attention reveal a year...

MARKETING EDGE ONTV hosts Obembe Oluwatosin this Wednesday

As part of its sustained commitment to thoughtful, forward-looking industry discourse,...

Indomie Nigeria wishes to clarify recent reports circulating in the media regarding a NAFDAC safety alert on an Indomie Noodles Vegetable Flavour

Indomie Nigeria wants to clarify recent media reports. These reports discuss a NAFDAC...

FirstBank mourns Chief John Ajayi

FirstBank of Nigeria Limited has expressed profound sadness over the passing of Chief...

The six-second hook on winning youth attention

In a digital environment where attention is a scarce resource, marketers are adopting...

Industry voices project stronger operating climate for marketing communications in 2026

Nigeria’s marketing communications industry is steadily regaining confidence, with...

Family announces funeral arrangements of John Ajayi

The family of late Chief John Olulope Ajayi, Editor in Chief, Publisher and Founder...

Cool FM, Wazobia FM, Nigeria Info, Kids FM Mourn MARKETING EDGE Publisher, John Ajayi

The management and staff of Cool FM, Wazobia FM, Nigeria Info and Kids FM have expressed...