Integrated Marketing

Global branding agencies market races toward $64.95bn by 2033 as digital identity battles intensify across industries

The global branding agencies market is accelerating into a new expansion phase as...

Wizkid surpasses 19 million spotify listeners, proving endurance of  carefully built global music brand

Nigeria’s Afrobeats export Wizkid has entered a new phase of global influence after...

Empowering mental health: Stanbic IBTC Pension Managers completes landmark renovation in Enugu

Building on its strong track record of community focused interventions, including...

Dentsu’s The Brand Reset makes the case for long-term brand building in the algorithmic era

Dentsu has released a major new research report, The Brand Reset, aimed at restoring...

Omnicom launches Bernbach, a dedicated global agency for Volkswagen

Omnicom Group and Volkswagen have deepened their long-standing partnership with the...

Omnicom wins IBM advertising account in major industry shake-up

IBM has appointed Omnicom Group to oversee its global media planning and buying,...

Anietie Udoh appointed judge for 2025 Digital Media Awards Africa

Renowned Nigerian marketing professional and Divisional Director of Marketing at...

Anietie Udoh appointed Juror for 2025 International ECHO Awards

The Divisional Director of Marketing at Marketing Edge magazine, Anietie Udoh, has...

Anietie Udoh Named Judge at 2025 International Content Marketing Awards

Anietie Udoh, Divisional Director of Marketing at Marketing Edge magazine, has been...

KeroJet Services Limited Appoints McEnies Global Communications to Lead Integrated Marketing and PR

 McEnies Global Communications, a top-tier Nigerian firm renowned for its expertise...