generative AI

Marketers’ use of generative AI in one year, ISBA finds

New figures from the Institute of Practitioners in Advertising (ISBA) show explosive...

Press enter to be found

As AI reshapes how people search, the laws of visibility shift quickly. Traditional...

GenAI transforms video advertising as 86% of buyers embrace its use – IAB Reports

Generative AI is rapidly becoming a cornerstone of video advertising, transforming...

The real joke: when AI content becomes noise

Since everyone is writing more these days, the hardest part isn’t coming up with...

AI-powered creativity or creative crisis?

AI isn't just arriving in the creative sector in 2025; it's here now. From Drake's...

The B2B Gen AI shortlist

In today's fast-paced business world, the generative AI market is exploding. Yet,...

How GenAI may reshape the world of work- reports ILO-NASK

The exposure of Artificial Intelligence tools to the world of work is redefining...

The rise in digital technology in Africa is driving AI skills acquisition

The swift expansion of Africa’s technology landscape is creating a surging demand...

Rise in digital technology in Africa is driving AI skills acquisition

Rise in digital technology in Africa is driving AI skills acquisition. The swift...

Metaverse marketing under threat as more brands adopt AI technologies

By Zion Rufus The emergence and rapid adoption of AI and its technologies have certainly...