content creators

WFA report reveals how GenAI sparks strategic shift in global media

Multinational brands are actively integrating Generative AI into media planning,...

MARKETING EDGE ONTV to host Taiwo Ogunwumi today

This Wednesday, MARKETING EDGE ONTV hosts Taiwo Ogunwumi, the Chief Executive Officer...

Knorr Teams Up with Creators to  Inspire a New Wave of Joyful Home Cooking

Knorr, Nigeria’s leading seasoning brand, is on a mission to help people find joy...

Ad revenue of content creators to surpass traditional media this year

WPP Media has revealed that content creators will see a 20% increase in their revenue...

A look at how TikTok Live is reshaping the creator economy

In a bold move to cement its dominance in the creator economy, TikTok has intensified...

Instagram Unveils ‘Edits’: A New Video Editing App to Rival CapCut

Instagram finally launched its video editing app, ‘Edits,’ on Tuesday (April...