Brand news

Where sustainability plays with consumers’ minds more than wallets

 Seventy-seven per cent of consumers claim they would stop supporting brands guilty...

The builder becomes the station: Flutterwave secures Nigerian banking licence

Ten years ago, Flutterwave was founded to solve a problem that most of the world...

Through Her Lens debuts in Lagos as Black At sparks global push for women’s equity in creative leadership

The inclusion platform Black At has launched the first edition of its global initiative...

Ukhurebor champions women in creativity: “We understand you and celebrate your work” at ‘Through Her Lens’

From the first light of morning to the amber glow of evening, the Alliance Française...

The cola wars have a new weapon, and it lives in your gut

 For decades, the Cola Wars were fought on taste. Sweeter. Bolder. More refreshing....

Publicis lands Microsoft global media business in major agency shift

Microsoft has reassigned its worldwide media planning and buying responsibilities...

Adeleye Falade takes charge as NLNG strengthens global LNG market position

Adeleye Falade has officially taken the reins as Managing Director and Chief Executive...

Coca-Cola ushers in historic leadership shift as Henrique Braun becomes first Latin American to lead globally

The Coca-Cola Company has initiated a landmark leadership transition by appointing...

When the brand becomes the battlefield

 Geopolitics used to happen to other industries. Energy. Defence. Shipping. Marketers...

Truecaller strengthens global safety push as paying subscribers hit 4 million milestone

Truecaller has deepened its transition from a caller-identification utility into...