Brand news

The Gulf crisis is Nigeria’s double-edged sword

The world’s most important oil shipping route is under fire. And Nigeria, sitting...

Chowdeck data reveals how Nigeria’s salary cycle dictates consumer spending

Femi Aluko, co-founder and CEO of Chowdeck, Nigeria’s fastest-growing food delivery...

The question that decides every experiential pitch — and why most agencies answer it wrong

By Oluseye Akinwale, Head of Business & Ayodele Lawal, Associate Director —...

OpenAI seeks dismissal of privacy suit as trust battle intensifies

There is a profound irony at the heart of OpenAI's current legal position. And it...

Nestlé is doing less, and that is its boldest strategy yet

The world’s largest food company just made its most counterintuitive move in years....

Olaide Adesina emerges Three Crowns Mum of the Year 2026, wins a trip with family to Zanzibar

Three Crowns Milk, one of Nigeria’s most trusted dairy brands from FrieslandCampina...

Why AI companies spend millions to earn trust 

There is a new kind of arms race happening in advertising. And unlike most arms races,...

The product was too good; Meta was not ready for it

Most product launch disasters happen because nobody wants the product. Meta's Ray-Ban...

New York Festivals Health Awards opens for entries: Industry leaders Rich Levy and Jason Graff to chair 2026 Executive Juries

The 2026 New York Festivals Health Awards, awarding excellence in Healthcare &...

Marketing Edge’s Anietie Udoh named jury member for 2026 International Content Marketing Awards

Nigerian marketing communications professional and Divisional Director of Marketing...