Brand news

Why Adidas is hiring back employees who left for local competitors

When employees leave for competitors, most companies treat it as betrayal. Exit interviews...

FirstBank makes home ownership possible for Nigerians with Single-Digit Interest Rate Loan

 For millions of Nigerians, homeownership has long felt like an ambition deferred....

MARKETING EDGE ONTV hosts Israel Obatunde this Wednesday

This Wednesday, MARKETING EDGE ONTV will bring viewers another compelling edition...

Anietie Udoh named Jury Member for 2026 SABRE Awards EMEA

Anietie Udoh, Divisional Director of Marketing at Marketing Edge Publication Ltd,...

Google just gave every Nigerian a free graphic designer

Google has launched Nano Banana 2 in Nigeria, an AI image generation tool integrated...

Five game-changing facts about FirstBank’s MREIF Home Loan

For many Nigerians, home ownership has always felt like a long dream parked somewhere...

When your bleach becomes a meme: Hypo’s response and what FMCG brands can learn

Hypo Bleach broke years of silence, publicly addressing what its marketing team had...

WPP resets global agency model with Elevate28 plan to simplify operations, accelerate AI driven growth

WPP is restructuring its global agency system as it works to reduce operational complexity...

FEC approves Alphanumeric Digital Postcode System for Nigeria

Nigeria has taken a significant step toward strengthening its digital infrastructure...

JustMarkets appoints Jennifer Okorhi as Regional Marketing Manager

JustMarkets has strengthened its regional growth ambitions with the appointment of...