Brand news

Holiday shopping starts earlier as budget-conscious consumers drive digital-first Season

Global holiday spending is expected to push forward despite tighter budgets and economic...

WPP sees stronger recovery as global ad market repositions for digital growth

The global advertising market is regaining strength faster than earlier projections,...

Inside the Netflix vs Paramount battle for Warner Bros

Hollywood has consistently embraced sequels. However, the industry has seldom encountered...

Guild of Photojournalists partners Technology Times to strengthen digital photography in Nigeria

The Guild of Photojournalists has signed a Memorandum of Understanding (MoU) with...

Vodafone consolidates creative business under Publicis Groupe

Vodafone has awarded Publicis Groupe a major creative mandate that brings together...

‎Consumers will be full of paradoxes in 2026 – Dentsu report

‎Dentsu Creative’s 2026 trends report has shown that marketers would be facing...

Empathy is the strategy. Everything else is execution

 Over the past decade, corporations have increased their advertising volumes. They...

MARKETING EDGE hosts Dr Olalekan Fadolapo  this Wednesday

Foremost marketing and advertising programme, MARKETING EDGE ONTV, will this Wednesday...

UBA Group dominates 2025, Banker Awards, emerges Africa’s Bank of the Year, for third time in five years

….Wins Best Bank in Nine out of 20 African Subsidiaries   Africa’s...

Guild of Photojournalists: AI has come to help, not replace – Dr Ikem

Dr Victor Ikem, the keynote speaker at the 2025 Guild of Photojournalists event,...