Brand news

Every CEO knows AI layoffs will crater consumer spending, but firing anyway beats getting fired

 Over 78,000 tech workers lost jobs in the quarter of 2026, with 48 per cent of...

Impressions don’t pay salaries, and marketers just spent billions learning why

 Marketing departments across the world just discovered the most expensive vanity...

Akiotu emerges BON Chairman with strong mandate for change

Nigeria’s broadcast sector has entered a new phase of leadership as Tony Akiotu...

Lanre Adisa highlights HASG strategy driving industry toward policy readiness, continental opportunity

Nigeria’s advertising industry has begun taking deliberate steps toward preparing...

Unilever swaps agencies for 300,000 influencers in global pivot

 Fernando Fernández calls it revolution. Traditional advertising agencies might...

Six thousand extensions, zero permission, one lawsuit for LinkedIn

 LinkedIn is facing legal action in the United States over allegations that it secretly...

From kitchen to crown: Terra Cube secures top honour at ADVAN 2026 as Brand of the Year

 Some brands arrive quietly. Others arrive ready, and when they do, the market feels...

EMCOAN inducts Yinka Adebayo as Patron, strengthening industry push for Nigerian content growth, media collaboration

Nigeria’s broadcast and content ecosystem gathered fresh momentum as the Electronic...

MARKETING EDGE ONTV hosts Deji Onadeko today on TVC News on DStv Channel 418 at 12:30 pm

Today, Deji Onadeko, media entrepreneur and Founder of RedLantan Media, will take...

Thirty thousand goodbyes, one $29 million hello at Oracle Corporation

 Oracle Corporation has drawn sharp scrutiny after laying off thousands of employees...