Brand news

Cool FM, Wazobia FM, Nigeria Info, Kids FM Mourn MARKETING EDGE Publisher, John Ajayi

The management and staff of Cool FM, Wazobia FM, Nigeria Info and Kids FM have expressed...

SO&U reflects on three decades of shared history as it bids farewell to John Ajayi

Leading creative agency SO&U has expressed deep sorrow over the passing of Mr....

Global marketing, sales spending set for strong expansion as AI adoption accelerates

The global marketing and sales landscape continued to show solid momentum, with new...

Warner Bros Discovery rejects Paramount’s $108bn offer

The rules of consolidation have changed sharply, and Warner Bros. Discovery’s rejection...

AAAN pays tribute to John Ajayi, describes his passing as  profound industry loss

The Association of Advertising Agencies of Nigeria (AAAN) has expressed deep sorrow...

What 2025’s searches reveal about a culture in transition

Search is not the loudest expression of culture. It is the most honest. Before people...

Omnicom Media Group mourns John Ajayi, commiserates with MARKETING EDGE

Omnicom Media Group (OMG) has expressed deep condolences to MARKETING EDGE following...

Big gets bigger, value gets thinner: How consolidation is hollowing out the global agency business

By late 2025, the global advertising industry crossed a line it had been edging towards...

PRCAN mourns John Ajayi, Founder of MARKETING EDGE

The Public Relations Consultants Association of Nigeria (PRCAN) has expressed deep...

Who gets to teach the machines? Why the media industry is pushing back on generative AI

For decades, the media industry focused on distribution. Then monetisation took centre...