Brand news

Every customer interaction builds or destroys your brand, Salvador advises business owners

Damola Richard Salvador, CEO and Lead Strategist at Digisplash, a content-led, integrated...

Industry professionals debate AI’s impact on agencies, future of compensation models

Will the rise of artificial intelligence push brands to shift more marketing functions...

MARKETING EDGE ONTV hosts Akonte Ekine this Wednesday

This week, MARKETING EDGE on TV is featuring Akonte Ekine, a seasoned public...

DecemberIssaVybe: How FirstBank made Yuletide the season of music, memories and magic

Every December in Nigeria is a whole mood. The harmattan breeze and the Christmas themed...

Why we seek Glo partnership – Army Signals school commandant

The Commandant of the Nigerian Army School of Signals (NASS), Major General Kennedy...

Experts project heavy year-end advertising, Say 2026 hinges on policies

Some experts in Nigeria’s integrated marketing communications sector project a...

AI marketing and borderless loyalty

 Artificial intelligence has moved far beyond being a business buzzword. It now...

SKOT Communications launches Academy to shape Global Storytellers

SKOT Communications, a global strategic communications consultancy, has launched...

Sahara Leaders Named in African Energy Chamber’s ‘20 Under 40’ Rising Stars List

Sahara Group, a leading international energy and infrastructure conglomerate, is...

Apple’s $10B selloff raises questions about innovation and legacy

Apple’s market value fell by 3.4%, wiping out more than $108 billion in a single...