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LATEST NEWS

Verve joins global payment security bodies — fireproofing while Nigeria’s digital infrastructure burns

Africa’s largest domestic card scheme, Verve, is strengthening its payment security...

Wireless Festival Fallout: Industry experts speak on brand, sponsorship, celebrity partnership implications of Kanye West’s UK ban

The decision by British authorities to deny entry to American rapper Kanye West,...

IMC

MARKETING EDGE honours Otunba Seni Adetu: A timeless symbol of ethical leadership, vision, excellence Across Africa’s corporate landscape

In line with its vision of promoting excellence across Nigeria’s economic and business...

Anietie Udoh: Riding a winning streak as he joins panel at the 10th Nigeria Digital PR Summit

It has been a remarkable season of consecutive recognitions for renowned Nigerian...


Features

Diageo’s new marketing playbook: Getting more for less without losing the magic

 Every ad dollar counts these days. Yet Diageo, the global drinks powerhouse...

From markets to landfills: How Nestlé Nigeria is turning the tide on plastic waste

Six years of sustained action, 61,000 tonnes diverted, and a blueprint for circular...

Fintech as growth infrastructure: How Nigeria became Africa’s digital finance powerhouse

From 30% financial inclusion to $543.3 million in revenue — the remarkable...