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Expertise in problem-solving will impact advertising spend – Mbanefo

By Oghale Mafuru As clients continue to seek ways to optimize limited advertising...

Omojafor, Babaeko, others lead AAAN Walk for Charity

By Zion Rufus  Ahead of its 50th anniversary celebrations, the Association of Advertising...

IMC


Features

JKF’s Second Coming: Pathway to Unfinished Business

By John Ajayi “A great man is a torch in the darkness, a beacon in superstition’s...

Flour Mills of Nigeria Plc: Succeeding against competitive odds

Flour Mills of Nigeria is clearly Nigeria’s foremost food business. And in...

Leading and Surviving as a PR Strategist in a VUCA World

The impact of technology in every sphere of life; across age strata, industries...